Intelligent content fuses technology with human capability and knowledge so that it is findable (via understanding human search intent), reusable, and machine readable (via structured components and metadata). This roundtable brought together different voices of experts in the intelligent content space who each have their own hand in building and/or using content that better suits the needs of a workplace.

In the realm of GenAI projects, the leadership and implementation are often spearheaded by IT teams. However, there is a growing recognition that content professionals should play a significant role in these initiatives. Unlike traditional IT-centric projects, GenAI projects heavily rely on the expertise of content professionals. When organizations involve the right people in these projects, they can propel these initiatives, transforming content into dynamic, user-centric solutions.

On January 17th, I participated in a panel discussion with Lief Erickson and Fabrice Lacroix. Having spent the last year or so integrating generative AI into our content work, we thought it was time to share our experiences.